Marketing and Communication Strategist
Amy helps business leaders move from vision to execution by inspiring and refining their best ideas. Her ability to see the big picture, combined with her analytical nature, allows Amy to quickly synthesize information and transform it into strategic positioning that resonates with key audiences. Amy helps clients turn their messaging into a competitive differentiator by aligning people around their best collective ideas and identifying campaigns to bring those ideas to life.
For more than 20 years, she has helped companies communicate their messages effectively, position themselves for success, and ultimately, stand out in a noisy market. For example, Amy helped a global software and services provider conduct ideation and messaging sessions to engage employees and leaders with varying mindsets and functional roles on a new brand awareness initiative. With stakeholders unified on message, the integrated, international marketing and ad campaign helped set the brand apart and drive awareness. Amy is equally at home raising the visibility of an Atlanta-area non-profit that develops housing for low-income residents as she is helping a global consultancy ideate and market new service offerings that have generated more than $31M in direct sales.
Amy has studied abroad in Italy and travelled extensively across Europe. She holds a Bachelor of Arts from Saint Mary’s College, Notre Dame in humanistic studies and english literature.